Marketing Strategies for SMEs in Today’s Competitive and Digital World

Join us in person at Sewell Group Craven Park to discover the latest trends and tactics to help your small or medium-sized business thrive in today’s fast-paced market.

Learn from industry experts and network with fellow entrepreneurs to gain valuable insights and strategies. Don’t miss out on this opportunity to take your business to the next level! In today’s fast-paced and highly competitive business landscape, small and medium-sized enterprises (SMEs) must leverage effective marketing strategies to stand out, attract customers, and drive growth.

This half-day workshop is designed to empower SME owners and marketers with practical insights and actionable tactics to navigate the challenges of marketing in a digital age. · Understand the importance of strategic marketing for SMEs in the digital era.

• Identify key marketing channels and tactics to reach target audiences effectively.

• Develop a comprehensive marketing plan aligned with business goals and budget constraints.

• Learn best practices for leveraging digital marketing tools and platforms.

• Explore innovative approaches to differentiate your SME in a competitive market.

• Gain insights into measuring and optimising marketing performance for maximum ROI.

Date

Tuesday 11 June 2024, 9.30am – 12:30pm

Location

Craven Park Enterprise Centre, Sewell Group Craven Park, Preston Road, Hull, HU9 5HE

Event Link

https://www.eventbrite.co.uk/e/marketing-strategies-for-smes-in-todays-competitive-and-digital-world-tickets-912525156307

Increase Your Facebook Followers and Engagement Workshop 

In the dynamic world of social media marketing, a robust Facebook presence is indispensable for the success of any tourism or hospitality business. With this in mind, Invest East Yorkshire, Invest Hull and Visit Hull and East Yorkshire working in collaboration with Susan Briggs bring this workshop designed to shake-up your Facebook strategy: “Increase Your Facebook Followers and Engagement.” 

This practical, hands-on session is tailored to demystify the latest best practices on Facebook, offering straightforward, actionable steps that any tourism or hospitality business manager or leader can implement. Our aim is to help you significantly augment your followers and enhance engagement levels, leading to tangible business outcomes. 

Workshop Highlights: 

Best Practices Demystified: Understand what truly works on Facebook in the current landscape without the need for technical expertise or resorting to exploiting the platform’s algorithms. 

Boost Engagement and Followers: Learn practical steps to increase your Facebook page’s visibility and engagement, directly impacting your business positively. 

Expert-Led Insights: Benefit from the knowledge and experience of one of the industry’s leading experts, providing you with insider information and actionable insights. 

Interactive Q&A Session: Have your specific marketing-related queries addressed, ensuring you leave the workshop with a clear action plan. 

This workshop represents an unparalleled opportunity for tourism businesses in Hull and the East Riding to deepen their marketing knowledge and apply expert insights to their strategies. Whether you’re looking to refine your existing approach or start afresh, this session promises to equip you with the tools needed for success. 

Who Should Attend? 
Tourism and hospitality business managers and leaders seeking to elevate their Facebook presence and drive more significant engagement and results. 

How to Register: 
Spaces are limited, and advance registration is required to secure your participation. Please register on our website to receive access details for this online workshop. 

Register now and take the first step towards mastering Facebook marketing!

Date
21 March, 11.00am-12.15pm

Location
Online

Event Link
Visit event website