When it comes to the growth and development of a business, one of the most important aspects absolutely has to be networking. It’s all about building relationships and doing this successfully can see you break into new markets, find new demographics and find new and exciting collaborative opportunities with other brands out there.
This, it seems, is the story for Clay10 Creative, a Hessle-based design agency at the very forefront of innovative marketing, using immersive technology to create unforgettable design and experiences.
The team at Clay10 work locally across all industries and have helped grow businesses and attract new talent to the region through projects such as: Designing digital models for Siemens Mobility – helping illustrate the scale of their new train manufacturing facility in Goole through animation, videography and Augmented Reality. Developing apps that educate users, collect data and help simplify reporting and spot trends for AAK. Producing a range of promotional videos for Ideal Boilers, highlighting the range of products they have on offer.
With the support of the Invest East Yorkshire business services team, the company joined local networks, including Team Humber Marine Alliance and being based at the ergo business centre, Clay10 have been able to strengthen their connections with the renewable energy sector.They were also supported through ICT grants from The Supply Chain Network and also enjoyed working in partnership with Catapult and the Aura Innovation Centre, promoting innovation within digital communications.
So successful has their networking strategy been, Clay10 has been able to scale up its premises after expanding its workforce, taking on more space within the ergo Business Centre, the hub for renewables and the environment at the heart of the UK’s energy estuary.
As such, Clay10 Creative is immersed in the culture of the Humber region and surrounded by cross-sector innovation. The agency, which specialises in digital tools and marketing communications, has a passion for showing businesses what opportunities embracing digital technology can open up.
Director Luc Clayton had this to say of their success thus far: “Whether you’re already living the digital life or trying to avoid it – there is no hiding away from the benefits of a digital approach. The recent covid-19 pandemic really pushed a lot of companies out of their comfort zone and forced them to embrace digital communications sooner than they would have usually done.
“We’ve had great support from local networks – from connecting us with people looking for help to letting us know about new developments in the region. We are always keen to explore how digital solutions can help our clients and their customers.”
If you’d like to find out more about how Invest East Yorkshire can help you develop your business in the future, get in touch with us today.
